Whether you are selling a service or a product, sales managers are responsible for leading the sales force, setting the objectives for the team, planning and controlling the entire sales process, and ultimately ensuring the execution of the team vision
No two businesses are the same, and the same logic applies to building a sales process. Ideally, your sales process should replicate the buyer’s journey and it should be clear and self-explanatory, even for a newly recruited sales rep to understand
A solid definition of a sales process would be: A planned series of activities at every stage of your sales pipeline used as a roadmap for moving the sale forward. The sales process begins with the contacting of a lead and ends with the closing of a deal.